Principal Financial Group, Inc. (PFG) is a leader in global financial services, offering businesses, individuals, and institutional clients a wide range of financial products and services, including retirement, asset management, and workplace benefit…
Analysis
Weak and unloved
Principal Financial Group, Inc. is weak and unloved: below-average business metrics and a price that reflects that disappointment.
The price is attractive. You pay 13.9× its owner earnings: the cash an owner could take out each year, which is in the historically attractive zone. At today's price, the market is assuming roughly 1% yearly growth; analysts expect 11%. The price, in other words, assumes less than the experts do.
The trajectory is moderate and the balance sheet is stretched. The company scores 18/20 on our value-creation score: strong value creator. Analyst sentiment is cautious.
Nothing is flagged here: no red or amber gates, no divergence between profits and cash. That is itself information: the numbers are straightforward. As always: this describes the company's numbers; it is not a recommendation.
360° rank · history
1007550250
Jan 202335
43
2023202420252026
All-time high
87
Feb 2026
All-time low
8
Feb 2025
Average rank
30
across all years
Detailed & Historical Ranks
Deep dive into 15 detailed ranks and 3 years of history.
Current202520242023
Price/Sales
37
66
55
57
Price/Earnings
42
64
47
51
Price/Book
34
61
47
58
Dividend Yield
75
76
66
68
Value (overall)
34
69
44
44
Cells are coloured by rank band (red weak → green strong). Sentiment & 360° history begins 2023.